Category Archives: Local Marketing

November 20, 2011

10 Ways to Own Page One of the Google Search Results– also posted in Local Search Marketing, Search Engine Optimization

With the rise of mobile search and social media, local Web-presence optimization is becoming paramount to small businesses. Local businesses need to understand how Google can drive awareness and traffic to their locations, and they need to recognize the critical role that search-engine results play in their competition against their peers.

May 2, 2010

The Real-time Web is Changing Search Engines… and Your Business– also posted in Real-time Web, Search Engine Optimization

Search engines are changing. They are changing to keep up with the evolution of the web itself. They are changing to bring us more of the real-time data we (are learning to) crave. As a business, your static website will be replaced with tools that allow you publish real-time content and rich media across the web, including your “official” website. In much the same way that as people we manage our Facebook pages for friends, businesses will be updating the world across a vast web for existing and potential customers.