Category Archives: Reputation Management
- April 7, 2011
- Consumers spending more time online than ever – see the stats!– also posted in Display Advertising, Display Advertising For Local Business, Local Search Marketing, ReachLocal, Social Media, Social Media For Local Business
Consumers are spending 60% of their time with online media today. That’s why, as a business owner, you need to reach them when they are engaging in three key activities online: searching, surfing and socializing.
- December 24, 2009
- Should I Bid On My Business Name?– also posted in Local Search Marketing
When it comes to search engine marketing, bidding on business category keywords (ex: “Dallas spa”) is a must if you want your business to show up in a paid ad when someone is looking for your kind of products or services. But it’s just as important to bid on your business name keywords (ex: “Sally’s Swanky Spa”). Here are some reasons why: